Technology Ecosystem Acceleration and Market-Making South Yorkshire
The TEAM SY project will fund and deliver a broad range of programmes to support startups and SMEs in the South Yorkshire region. Whether you need help setting up a new company, or if you’re ready to integrate artificial intelligence into your business – we’ve got you covered. The TEAM SY project is fully funded by the ERDF, Capital Enterprise and Barnsley Council, meaning your involvement is at no cost to you or your business.
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Meet the team
Get to know the people who make up TEAM SY!
Connect with us and keep up to speed with the South Yorkshire tech ecosystem.
Darren Balcombe is Deputy CEO of Capital Enterprise and TEAM SY lead. He is an experienced ecosystem builder specialising in strategies to help businesses thrive and grow. He has contributed to innovation and entrepreneurship projects across various startup sectors spanning Europe, U.S.A & Asia. He believes in the power of technology to make a positive difference and is always looking to work with like-minded people to support the development of ideas that can make a positive impact.On most weekends he can be found pedalling or running along various B roads.
Digital Ecosystem Lead
Tracey Johnson is TEAM SY’s Digital Ecosystem Lead. As a Creative and digital business strategist, project director and founder with many years of experience in the digital, technology and creative industries with a wide knowledge of these sectors locally, regionally, nationally and internationally. Tracey is also manager of the DMC, a landmark hub for the creative and digital industries. It’s home to over 50 businesses and a huge number of lovely people and activities. Tracey can usually be found with coffee and her two cats, Velma and Nancy.
Laura is one of the TEAM SY regional leads (maternity cover for Samantha Deakin). Laura lived for four years in rural Peru where she was Director at a fair trade social enterprise working with indigenous women’s weaving cooperatives. More recently, her career has focussed on designing and delivering incubation and acceleration programmes for early-stage founders in the North of England. The thread connecting these disparate occupations is a passion for economic development and a love of connecting people and building communities. Laura is in the writing-up stage of her PhD at Sheffield University Management School, where she is researching the development and sustainability of entrepreneurial ecosystems. She has got two dogs, two pre-teen stepchildren, and two toddling twins, all of which keeps her busy. In her downtime, she likes nothing better than a dog walk through the woods.
Georgina is the TEAM SY project coordinator, coordinating the number of pre accelerator, accelerator and support programmes being delivered across South Yorkshire by the TEAM team. Georgina has been working within the startup ecosystem for a while with a background in supporting startup incubators and accelerators in the North. When she’s not working you might find Georgina taking a dip in one of South Yorkshire’s outdoor bodies of water or enjoying all the good food and drink Sheffield has to offer.
CFO/Senior ERDF Programme Manger
Projects and Contracts Manager
Ben Hawley is a project and contracts manager on the TEAMSY programme. He has years of experience helping start ups do just that. Having worked with a huge range of businesses and across multiple sectors, Ben has a great depth of knowledge. Ben is a self-confessed nerd and loves any form of new tech, taking it to bits to find out how it works, and putting it back together again (hopefully with not too many left over parts). He loves to travel and has been to every continent apart from Antarctica, but that’s on the ‘to do’ list.
Communications and Marketing Manager
Matt Snowden is Communications and Marketing Manager on the TEAM SY programme. Part of the Barnsley delivery team out of the DMC and Enterprising Barnsley, as well as being involved in URBACT Transfer Network, Tech Revolution. Matt is always happy to shout out about just how great Barnsley and South Yorkshire is, being a proud Yorkshireman fuelled by Yorkshire Tea.
In his spare time Matt is an avid Leeds United fan and loves to be out and about on his road bike.
DMC Experience Manager
Samantha Jones is the DMC Experience Manager at the DMC based in Barnsley. Sam brings a wealth of experience from working with Enterprising Barnsley and is lead project officer in the URBACT Tech Revolution Transfer Network. Sam delivers the positive experience at the DMC, from where TEAM SY is located in South Yorkshire. Sam likes nothing more than taking her dogs Oscar and Alfie for long walks and is currently spending all other spare time planning her upcoming wedding.